Analysis of three potential mobile phone markets in china
Student market, rural market and secondhand market are three potential mobile phone markets in china. 1 The characteristics of student market consumer and promotion approach (1) potential consumer amount 2003,the percentage of all kinds of student VS countrywide population is about 20% with countrywide population about 1300 million. ... (this portion of student is potential mobile phone consumer ) (2) consumers characteristic <1>communication is primary purpose <2>从众心理?