Heater Meals
... Summary Support: Pros -They could adjust their Product by creating a greater variety of meals (not 6) in order to give customers a larger selection to choose from. ... -They could adjust their Product by reducing the physical size of their package in order to satisfy the niche markets that find the meals to bulky to pack and carry. (Making them thinner could simplify packing it) -They could adjust their Product by creating two sizes of meals, a medium portion for those with an average appetite and a larger portion for those who were complaining that the originals were not enough (truck drivers). -They could adjust their Price by assigning the smaller portion meals a cost range between $2. ... 99 and the larger portion meals a cost range around $4.