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IMPACT OF THE INTERNET ON THE MANAGERS WORKING LIFE |
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THE IMPACT OF THE INTERNET ON THE MANAGERS WORKING LIFE Abstract This paper examines the impact of the Internet on Singaporean and Australian managers working life. It encompasses the managers views of the impact of Internet on their communication, productivity, customer service, efficiency, motivation, time management, work culture, and geographical differences. It was found that electronic mail, being the most common communication medium on the Internet, did improve the surveyed aspects of managers working lives. However, the same level of responses was not found in the use of the Internet to conduct their other daily activities. ... Introduction Studies and reports have shown that the Internet is a phenomenon which will continue to grow in importance to both companies and individuals. ... Gupta and Tan (1999) reported that they expect the number of Asian Internet users to reach 202 million by 2003, as shown in Table 1. It should also be noted that Asia will account for approximately 40 per cent of the global Internet population. ... We found from checking the Web site of the Australian National Office for the Information Economy (2001) that between June 1998 to June 2000, the percentage of Australian businesses accessing the Internet increased by 93 per cent. ... An example of a successful Australian B2B E-commerce story is that of Australias Allied Express Courier service which makes full use of the Internet as an information conduit to conduct its business. ... A survey of eight Asian countries (Asiaweek, 21 July 2000) revealed the following patterns of Internet usage: Electronic mail 59 per cent News/current affairs 43 per cent Company information 43 per cent Technical queries/software downloads 33 per cent Financial information/data 26 per cent Based on such reports, one will generally conclude that working life will be very much affected or even altered by the introduction of the Internet; and that workers will be highly productive and efficient, compared to those of the "old" working world. ... It is generally perceived that the advent of the Internet will benefit the workforce and help to enhance worker productivity, efficiency, and effectiveness. However, there seems to be a lack of information on the impact that the Internet has had on the working life of managers in particular. ... There are three reasons for this project to focus on managers. ... Secondly, all team members are managers, and are interested to explore other managers perception of the impact of the Internet in their workplace. Finally, we felt that managers play a pivotal role in facilitating work in all organisations. Therefore, if the Internet is found to be of positive impact to their daily work life, it will also be of benefit to organisations as a whole. ... The selection of the sample took place on a non-probability sampling basis (subjective by nature), since we were not able to obtain a large enough sample of managers to conduct random sampling. Questionnaire Design The questionnaire was developed with reference to two existing Internet questionnaires (International Data Corporation, 2000, and Teo T and YC Rae Lai, 2000). ... A small pilot test was carried out (three managers were surveyed in each country) and respondents of the pilot test were excluded from the subsequent survey. ... Impact of Electronic Mail on Managers Work Life Respondents were asked to outline the impacts of using E-mail on internal and external communication, productivity, customer service, efficiency, motivation, time management, and work culture. In summary, all respondents felt that E-mail had a positive impact on these facets of their work. ... In summary, E-mail was not to replace the personal customer relationship, but rather make the working relationship more efficient. ... Impact of the Internet on Managers Work Life Respondents were asked to outline the impacts of using the Internet with the same factors as for E-mail. In summary, all respondents felt that the use of the Internet had either made no difference or had positive impact on these facets of their work. ... a) Communication It can be seen in Figures 9 and 10 that nearly 40 per cent of respondents felt that the Internet made no difference in their internal and external communications. ... b) Productivity The use of the Internet had improved productivity for nearly 52 per cent of respondents, (Figure 11). |
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Title: IMPACT OF THE INTERNET ON THE MANAGERS WORKING LIFE
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