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marketing
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... Consumers are increasingly using credit cards to purchase specialized information online -- individual reports and articles and subscription-based services delivering financial, healthcare, legal, marketing and other data previously aimed almost exclusively at businesses. ... 9 billion in 1999, followed by marketing data ($13. ... Since its formation in 1981, the firm has acted as a financial advisor across the full spectrum of media industry segments including Broadcasting, Cable & Entertainment; Newspaper Publishing; Consumer Magazines; Business Information Services; Consumer, Professional & Educational Books; Business-to-Business Communications; Specialty Media & Marketing Services; and the Internet.
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Paper Information
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Title: marketing
Words: 3594
Rating: None
Pages: 14.4
submitted by: ziplock
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