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In 2000, Nike, Inc., was the leading design and marketer of athletic footwear, apparel, and equipment in the world. Nike employed 20,000 people directly and half a million indirectly in 565 contract factories in 46 countries around the world. Revenues for the period ending November, 1999 were almost US$9 billion, and the company enjoyed a 45 percent global market share. Phil Knight, founder of the company, personally owned 34 percent of the company' s stock. From the beginning, Knight’s vision was that Nike would be a ômarketing-orientedö company.
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Paper Information
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Title: dfdf
Words: 376
Rating: None
Pages: 1.5
submitted by: freako
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