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Papers > Technology > Using MMS in a business context
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Using MMS in a business context |
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Introduction Anytime, anywhere access to information and people is a must in today’s business environment. ... Further estimates predict MMS handset penetration to reach 50% by the end of 2005, with MMS accounting for up to 30% of all person-to-person messaging. ... 2 One of the sectors of industry where MMS may prove beneficial is the manufacturing and trading industry. ... Making business happen both inside and outside the office has become essential, and it requires not just communicating verbally, but also accessing digital information, considering the wireless terminal to be the main communication medium. ... To meet these increasing efficiency requirements, mobile business users need to read their e-mails, synchronize calendars, look up contacts and access the corporate databases even when out of the office. ... MMS can offer multimedia messaging capability based on integrated voice and fax messaging in a single mailbox allowing employees remote access and fax forwarding capabilities to any fax machine in the world. ... Control of the combined voice and fax messaging system from the desktop can improve caller satisfaction and employee communications and employee productivity Hence, MMS may provide the benefits of real time communications and collaboration without the high costs of telephone bills. ... By improving mutual communications, these companies can increase market competitiveness and thus capture more business opportunities with increase in communications efficiency for both individuals and teams. MMS addresses the needs of the increasing number of mobile employees who need to communicate effectively regardless of location. ... com, 6 March 2002) MMS enables companies to widen business opportunities for increased sales across channels. ... MMS allows the sending of multiple media in a single message, and the ability to send a message to multiple recipients at a time, further reducing costs of individually contacting the recipients, hence making many aspects of business simpler and more effective. The interactive capabilities of MMS can help companies manage information distribution to and from their customers, predominantly critical time sensitive information such as billing invoices, subscription renewals, promotional offers, purchase orders rate sheets and pricing or product announcements. ... To be as effective as possible, he can use MMS during the meetings which may help him to receive back-up information and concept pictures from the home office, or as necessary. ... Those colleagues who do not have a fully MMS-capable terminal will receive an SMS notification that an MMS message has been sent to them and that they can view the message by logging onto their operator’s site. ... Since he is away from home, he can send MMS messages with his picture to his family with text. ... • Close more sales: Sales people can use MMS to stay better informed before visiting a customer, by brushing up on account and product data. ... • Reduce expensive site visits: MMS makes it much less necessary to send employees out on monitoring errands. • Enhance field service productivity: MMS can give field technician’s work orders instantly; provide access to customer details and equipment repair history; create invoices and collect payment on the spot. ... • Group Messaging: MMS enable phones have features that promote easy and efficient chat sessions with groups of users across multiple device types and networks. |
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Title: Using MMS in a business context
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